101 Ways to Market Gift Baskets

By Shirley George Frazier.
Copyright 2009, 32 pages.
Soft cover $27.95, Hard cover $37.95.

“How do you market gift baskets?” is the second, most-popular question I’m asked when speaking at events, right after “How do you make gift baskets?”

101 Ways to Market Gift Baskets answers that question, and it does much more.

This book focuses specifically on methods used every day by gift basket retailers worldwide to put their gifts and baskets into customers’ hands.

It’s written in a quick, informational voice that gets right to the heart of how marketing works and includes tips such as:

How to use holidays as part of your plan

Why personalized ribbon increases the order process

Where to place basket displays within your store

What types of contests act as gift basket magnets

How referrals create a steady stream of sales

Large, color photographs are included on every page, encouraging you to plan and launch the ideas that are the best options for your business.

If selling gift baskets is the ultimate goal, 101 Ways to Market Gift Baskets is for you.

Order 101 Ways to Market Gift Baskets today, and prepare for an avalanche of sales when you add these methods to your daily plans.